What does a restaurant need to do in order to go into and sustain business?

As of today, it is extremely hard to go into and sustain a restaurant business. Deluxe Restaurants, places that have higher quality such as Gulianos, have declined anywhere from 12 to 15 percent on average, and a shocking 26 percent of independent restaurants fail in their first year of business. Failure is common place as the restaurant industry is extremely competitive. To make sure failure doesn't come to the doorstep of your food business, the following ideas must be considered as suggested by a paper titled "5 Tactics to Create a Sustainable Restaurant Business" by scholars at Pepperdine University.

Source: www.theprospect.net 

1. Just about every successful food business has consistent food services. In order to do so, constant feedback from consumers, staff, and surveillance is necessary. 
2. Also, workers hired must have background checks. This improves your businesses image and increases productivity. 
3. Employees must wash hands to insure cleanliness, and employees must let the kitchen know about food allergies. 
4. Air conditioning, heating, cooking equipment, and overall restaurant cleanliness are all completely necessary to succeed. This helps keep your restaurant from getting negative reviews from consumers. These negative reviews are what destroys business. 
5. Employees must be trained to handle allergic reactions, as well as friendliness toward consumers. 
6. Social media is a great way to get the word out about your food business. By using Twitter, blogs, Facebook, and other forms of social media, the public will be more aware of your restaurant. This increases the likelihood of customers deciding to visit your place of business. 
7. Creativity is the final key to success in the food business. Being able to tap into current fads will take your restaurant soaring to the top. 

Future projects: How does a food business successfully expand?